
Introducing our team
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Joe McGrath
CEO
Joe is the founder and CEO of Rhotic Media, established in 2018. With a career spanning top financial institutions including the Financial Times Group, Dow Jones and Investec, he brings deep industry insight and leadership. Joe is a chartered manager, holds an MBA and a degree in corporate communication, and has earned postgraduate credentials from the NCTJ and CII. He is also a member of the Chartered Institute of Marketing.
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Elizabeth Pfeuti
COO
Elizabeth is COO and director of Rhotic Media, where she leads client strategy, engagement, and brand development. With more than 20 years’ experience in financial services marketing and communications, she has held senior roles at firms including Dow Jones and Strategic Insight, specialising in investment, asset management, and regulatory themes. She is multi-lingual and holds a bachelor's degree with joint honours from the University of Leicester.
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Chloe Whelan
Financial Content Strategist
Chloe is a content strategist at Rhotic Media, with a background in financial communications and editorial strategy. A CIM-trained marketer, Chloe works on client campaigns across investment, pensions, and banking, drawing on broad business journalism experience. Chloe holds a bachelor's degree in politics and international relations and the CFA Foundation Certificate. She joined Rhotic from News Corp.
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Darren Beach
Financial Content Strategist
Darren is a senior financial content specialist at Rhotic Media, with more than 20 years’ experience in financial services, communications, and publishing. Prior to joining Rhotic, he led editorial and internal communications at UK Finance, where he produced high-impact content across digital, print, and video channels. He previously worked at Experian, Virgin and the BBC and holds the NCTJ Diploma. At Rhotic, Darren supports strategic messaging and content delivery.
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Beth Ure
Financial Content Strategist
Beth is a financial content strategist at Rhotic Media, with a background in journalism, PR, and editorial strategy. She joined from Press Association in April 2023 and works with Rhotic’s long-term clients on complex data-led strategies. Beth holds an MA in Journalism and a bachelor’s degree in English Literature from the University of Liverpool. Having previously worked in agency PR and regional newsrooms, she contributes to client campaigns across investment, pensions, and regulatory communications.
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Niamh Smith
Financial Content Specialist
Niamh is a financial content specialist at Rhotic Media and the editor of Rhotic’s customer magazine, Financial Promoter. Having first joined the firm through its award-winning degree apprenticeship programme, she has since worked on campaigns across investment, pensions, and regulatory communications. She holds a bachelor’s degree in digital marketing and brings experience in executive-level interviews, campaign strategy, and tailored content delivery.
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Kate Grimes-Hilbrown
Events Manager
Kate is Rhotic’s dedicated events manager, where she oversees the delivery of the company’s proprietary event portfolio, including conferences and awards dinners under the Capital Pioneer and Financial Promoter brands. She is also responsible for the delivery of bespoke client experiences. She joined Rhotic from Chelmsford City Racecourse, bringing hands-on expertise in coordinating high-impact private events. Kate is a professionally certified event manager and a member of the Institute of Event Management (MIEM)
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Emma Hampshire
Graphic Designer
Emma is Rhotic’s in-house graphic designer. With over a decade of creative experience, she works across print, digital, illustration, and branding. She joined from the Pillory Barn agency, having previously worked at Hand Media International and the KM Media Group. Her design journey began as an apprentice and evolved into leadership roles in production and editorial design.
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Evy Williams
Financial Content Specialist
Evy is a financial content specialist at Rhotic Media and a Level 5 qualified digital marketer. Since joining Rhotic in 2023, she has contributed to client campaigns across investment, pensions, and regulatory communications, while also supporting the launch of Capital Pioneer. Evy was shortlisted for Apprentice of the Year at the 2025 UK Apprenticeship Guide Awards, recognising her creativity, strategic thinking, and commitment to professional growth.
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Megan McCabe
Marketing Manager
Megan is Rhotic Media’s marketing manager, working across Financial Promoter, Capital Pioneer and Rhotic Media brands. She joined the firm in 2023 and is a Level 5 qualified digital marketer and working towards her Level 6. She is responsible for execution of the company’s marketing, promotional and communication strategy.
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Jemma Corrigan-Coules
Client Services Manager
Jemma is Rhotic’s client services manager and benefits from a background in graphic design, having previously worked at a host of print and design agencies. She holds a BA in Design and Visual Communications and is responsible for ensuring client deliverables remain on track. Jemma’s keen eye for detail and relentless work ethic has made her a favourite with clients and colleagues alike since joining the business in 2024.
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Joe Dodd
Commercial Manager
Joe is a commercial manager at Rhotic Media, supporting revenue growth across the Financial Promoter and Capital Pioneer brands. He joined the company in 2024 from LIND Automotive Group, bringing years of sales experience and a passion for client engagement. Joe is currently working towards Chartered Manager status with the Chartered Management Institute. He also studies Management at Anglia Ruskin University.
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Seiya Hill-Cottingham
Commercial Manager
Seiya Hill-Cottingham is a commercial manager at Rhotic Media, working across the Financial Promoter and Capital Pioneer brands. He joined in 2024 from McDonald’s, where he worked as a crew trainer. Seiya is currently pursuing Chartered Manager status through the Chartered Management Institute while studying for a bachelor’s degree in Management at Anglia Ruskin University. Fluent in Japanese and Mandarin, he brings a global outlook and multilingual advantage to his role.
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Alexander Dowsing
Trainee Sales Manager
TBC
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Ayla Guirey
Trainee Marketing Manager
Ayla is a Trainee Marketing Executive at Rhotic Media, supporting campaigns across Financial Promoter and Capital Pioneer. She joined the company in 2025 and has been applying her academic knowledge to real-world marketing projects. Ayla is currently working towards a Level 6 BSc in Digital Marketing at London South Bank University, gaining hands-on experience alongside her studies.
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Emily Hammond
Trainee Sales Manager
TBC
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Harry Hasovic
Trainee Sales Manager
TBC
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Harry Shannon
Trainee Sales Manager
TBC
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Henry Collins
Trainee Marketing Manager
Henry is a Trainee Marketing Executive at Rhotic Media, working towards a Level 6 BSc in Digital Marketing at London South Bank University. Since joining the team in 2025, Henry has contributed to both Capital Pioneer and Financial Promoter, applying and expanding on the knowledge gained through his academic studies. He is already making an impact by transferring his theoretical learning into practical marketing strategies within the financial media sector.
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James Hetherington
Content Strategist
James is a financial content strategist and writer specialising in pensions, investing, and fintech. In 2025, his work has focused on encouraging pension savings among the self-employed, rebranding retirement for younger generations, and tackling issues such as sustainable investing, crypto diversification, and AI in financial services.
What Rhotic people have in common
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Attitude first
We seek individuals who bring positivity, resilience and a proactive mindset to every challenge.
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Work ethic
Dedication, discipline and accountability are non-negotiables — we value those who go the extra mile.
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Always learning
Curiosity and continuous development are at the heart of staying ahead in a fast-moving industry.
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Team mindset
Collaboration isn’t optional. We choose people who lift others and thrive in group success.
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Client focused
Empathy, communication and problem-solving centred around creating exceptional client outcomes.
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Growth driven
Ambition matched by execution. We look for those who help us grow, and want to grow with us.
