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State Street’s Data Opportunity 2025: Elizabeth Pfeuti in Conversation with Cuan Coulter

At Rhotic Media, we’re proud to see our Director, Elizabeth Pfeuti, featured in State Street’s latest video interviews exploring the findings from their Data Opportunity 2025 survey and Private Markets Outlook 2025 report.

In her role as interviewer, Liz sat down with Cuan Coulter, Head of International at State Street, to dig into how investors are embracing data as a strategic asset, what challenges lie ahead, and why holistic data strategies are becoming increasingly critical across global markets.

Key themes from the conversation

1. Data as a Strategic Asset

Cuan Coulter explains that investors are moving towards treating data not just as an operational necessity but as a true source of efficiency and competitive insight. By streamlining front, middle, and back-office functions, organisations can cut redundancy, reduce costs, and generate deeper investment insights.

2. Global Adoption Trends

While North America is currently leading in holistic data strategy adoption, international markets are catching up fast. Coulter suggests it’s only a matter of time before regions such as EMEA and APAC accelerate adoption, driven by competitive pressures and advances in digital infrastructure.

3. Custodians as Catalysts

The discussion highlighted how custodians, long recognised as central to client frameworks, are increasingly unlocking new value by giving clients near real-time access to critical data, helping them modernise and prepare for the future of AI-enabled investment strategies.

Why this matters

For asset managers and asset owners, data is no longer just about compliance or reporting - it’s about unlocking growth, managing risk, and staying competitive. As only a fraction of global allocators currently have a fully-formed holistic strategy, the opportunity gap is clear.

Watch the full interviews

You can watch Liz’s interviews with Cuan Coulter on the State Street website:

Data Opportunity 2025
Private Markets Outlook 2025

Partner with Rhotic Media

At Rhotic, we’re passionate about helping financial services brands share insights, elevate thought leadership, and reach the right audiences. From editorial interviews to branded content and events, we connect purposeful messaging with commercial impact.

Want to showcase your expertise through impactful storytelling? Get in touch with us to explore how we can help.